吴春明《数智化时代财务人员的转型之路》

吴春明老师介绍

老师介绍 : 实战派财务管理与资本运营讲师

主讲课程 : 财务分析与企业价值管理、集团型企业财务管理模式、人工智能时代的全面预算管理、工业4.0时代的企业成本管控、企业股权结构设计与股权激励实务操作、企业并购重组与整合、如何对项目管理实施有效...

助理联系电话：13911448898 谷老师

吴春明《数智化时代财务人员的转型之路》

课程时间：1天

目标学员：企业财务总监、财务经理，财务主管，有兴趣进一步提升的财务人员

授课方式：讲授与学员参与多种形式相结合，情景练习和案例分析。

课程目标：帮助学员

1. 理解“大、智、移、云、物”和区块链技术对企业财务职能带来的挑战，转变思维，重新定位财务在企业运营中的角色；

2. 探讨财务人员未来的职业规划与发展之路，以及从事相关工作必备的核心技能，提前为财务数智化转型做好准备；

3. 理解共享财务与业务财务的职能切分，以及共享财务的运作模式和未来的发展方向

4. 掌握业务财务如何运用大数据技术更为精准地分析用户需求，合理分配有限的营销资源，提高营销的投入产出比，让大数据为营销赋能；

5. 探讨业务财务如何运用数据分析技术优化企业生产运营和采购流程，实现企业供应链的升级；

6. 探讨战略财务如何当好经营者的决策参谋，通过数据分析量化公司战略的可行性与企业的匹配度，为企业创造价值。

培训内容：

一 “大智移云物”时代财务职能面临的挑战

Ø 业务无边界、财务有边界，业财如何协作？

Ø 业务持续创新，财务如何提供快速决策支持？

Ø 业财数据共享，如何用“共同语言”沟通？

Ø 会计准则约束与业务场景相背离，财务如何破局？

Ø 数字技术如何驱动财务管理模式的变革？

Ø 数字化背景下财务角色的再定义

Ø 企业数智化转型的四大目标

Ø 共享财务中心如何转变成企业的数据中心？

二、业财融合 – 业务融合财务还是财务融合业务

Ø 为什么财务数智化转型要共享先行？

Ø 共享财务与业务财务的职能切分

Ø 三足鼎立的财务分工

Ø 从金字塔模式到“三台”模式的转变

Ø 案例分享：中国企业的业财融合最佳实践

三、财务人员的转型之路

Ø 财务机器人（RPA）的五大优势

Ø 哪些财务工作是人工智能无法取代的？

Ø 财务职能与角色的重新定位

Ø 财务人员未来的职业规划

Ø 从事共享财务必备的核心技能

Ø 从事业务财务需要完成三个转变

Ø 从事战略财务必备的关键能力

Ø 案例分享：财务主管的困惑

四、合作伙伴 - 财务与业务执行层的融合

1、财务与销售部门的融合

² 如何运用大数据挖掘技术为用户“画像”？

² 如何通过数据分析提高销售预测的准确度？

² 如何衡量营销费用投入产出的效果

² 案例分享：传统企业转型互联网的“四个在线”

2、合作伙伴 -财务与生产/运营部门的融合

² 时间也是成本 – 流程优化

² 运用瓶颈管理提高劳动生产率

² 作业成本法在成本管理中的运用

² 案例分享：如何从源头控制成本？

3、合作伙伴 -财务与采购/物流部门的融合

² 如何站在优化供应链的高度做采购？

² 如何做到“前端防杂、中端治乱、后端防重”？

² 供应链升级与采购4.0

² 案例分享：如何运用大数据技术管理供应商？

五、决策参谋 - 财务与决策管理层的融合

Ø 大数据分析在企业战略规划中的应用

Ø 运用数据分析量化战略可行性与企业的匹配度

Ø 如何通过预算管理上合理配置企业资源？

Ø 案例分享：战略规划“十步曲”

六、 从“费用中心”到“价值管理者”

Ø 从“守门员”到“价值创造引领者”

Ø 价值管理中的三个平衡

Ø 案例分享：如何兼顾短期业绩与长远目标？

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吴春明老师介绍

吴春明《数智化时代财务人员的转型之路》

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