吴春明老师《企业市值管理》

吴春明老师介绍

老师介绍 : 实战派财务管理与资本运营讲师

主讲课程 : 财务分析与企业价值管理、集团型企业财务管理模式、人工智能时代的全面预算管理、工业4.0时代的企业成本管控、企业股权结构设计与股权激励实务操作、企业并购重组与整合、如何对项目管理实施有效...

助理联系电话：13911448898 谷老师

课程时间：2天

目标学员：企业高管、财务总监、部门经理、财务主管

授课方式：讲授与学员参与多种形式相结合，案例分析和情景模拟相结合。

课程目标：帮助学员

1. 理解资本市场的游戏规则

2. 学会用财务模型解读商业模式

3. 掌握企业估值的基本方法

4. 按资本思维进行企业市值管理

培训内容：

一、资本市场的游戏规则

Ø 资本市场上三种角色

Ø 企业的三大基本功能

Ø 企业资金的两大循环

Ø 企业增长的两种模式

Ø 三个层面的竞争策略

Ø 为什么企业发展离不开资本市场？

Ø 案例分享：“丑小鸭”是如何变成“白天鹅”的？

二、资本视角的企业估值（六大方法）

1、风险收益法

a、投资决策的四个财务指标

b、选择投资项目的三道门槛

c、投资决策的四个原则

d、风险资本的三条退路

案例分享：“丑小鸭”融资的传奇故事

2、比较法

a、比较法估值的四个倍数

b、如何对“互联网+”公司进行估值？

c、梅特卡夫定律与DEVA估值法

d、使用比较法估值的四个挑战

e、采用市盈率法如何防范每股收益被稀释

案例分享：“小众点评”的估值逻辑

3、贴现现金流量法（DCF）

a、股神林园重仓“黄山旅游”为什么失败？

b、为什么要把未来的现金流折现？

c、加权资金成本率（WACC）的确定

d、贴现现金流量法适用的公司

e、贴现现金流量法的七个要素

f、对赌协议在估值中的作用与风险

案例分享：出售企业如何卖个好价钱？

4、期权估值法

a、分期投入是一种延迟期权

b、期权定价模型计算方法（B-S模型）

c、延迟期权对估值的影响

案例分享：A项目为什么要采用分期投资的方式？

5、资产重置法

a、资产重置法的适用场景

b、瑞银为什么愿花13亿替北京信托还债？

c、使用重置法的注意事项

案例分享：一家连年亏损的医院为什么估值接近1亿元？

三、企业的独立价值与协同价值

Ø 产业资本与PE/VC不同的投资思维

Ø 企业并购的六大动机/三种类型

Ø 并购中的价值流入与流出

Ø 如何衡量/计算企业协同价值？

Ø 杠杆收购的六个条件

Ø 管理层收购的四个步骤

ü 案例分享：挂牌新三板不足一年的A企业如何完成“蛇吞象”的并购？

四、内功修炼 – 企业价值管理要素分析

Ø 价值管理的三个要素/特征

Ø 企业价值、市值与估值的关系

Ø 业务组合设计是市值管理的核心

Ø 企业的内生式增长与外延式增长

Ø 企业家精神在市值管理中的作用

Ø 企业价值增长的五条渠道

Ø 控制权溢价的计算方法

Ø 案例分享：如何打造企业的三道“护身符”？

注：本站文章转载自网络，用于交流学习，如有侵权，请告知，我们将立刻删除。
Email：grlwwf@163.com

上一篇：吴春明老师《企业投融资管理与资本运营》

下一篇：吴春明老师《企业IPO前的财务合规性改造》

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吴春明老师介绍